Ch La Grange Clinet - Digital & Print Assets

I worked on a series of projects with Michel Haury, a winemaker from France. Mr. Haury makes Chateau La Grange Client, a delicious red wine from Cotes de Bordeaux. Mr. Haury and I collaborated on a few label designs, such as Michel Lelu (Michel The Wolf). I designed the La Grange Clinet Web Site, and Point of Sale, such as shelf talkers and sell sheets.

Client: Michel Haury, winemaker

LaGrangeClinet.com Web Design

I designed the web site for Chateau La Grange Clinet, www.lagrangeclinet.com. Chateau La Grange Clinet is a French red wine with the appellation, Cotes de Bordeaux. I designed LaGrangeClinet.com to be simple brochure web site. The web site features the awards and accolades for Chateau La Grange Clinet. The web site is responsive; it is optimized for mobile devices.

LaGrangeClinet.com Responsive Design

Usability and Best Practices for the web site, www.lagrangeclinet.com. The La Grange Clinet Web Site is designed to be responsive.

The web site is optomized for the Apple Iphone and mobile devices with CSS Media Queries:

<link rel="stylesheet" media="(max-width: 450px)" href="css/mobile.css" />

Christian Audigier Vodka

Project Description:

I was responsible for the layout of the labels, the chains, and the compliance paperwork required to get the product approved in the United States and Europe. I used my digital compositing skills to optomize the graphics for print.

Client:

Christian Audigier

Christian Audigier Vodka Event Marketing

Project Description:

Christian Audigier Vodka sponsored LLoyd Banks at The Hunger For More 2 album release party in New York City, Summer of 2010.

Dave Maloney, the marketing director for Christian Audigier, promoted the Christian Audigier Vodka in highend New York City night clubs. There are pictures from the Christian Audigier parties on the following tabs.

Cinco Anillos Sangria

Project Description:

I collaborated with the New York Yankees design team to produce Cinco Anillos Sangria. The sales of this wine went to The Jorge Posada Foundation. The Posadas hosted events to market the wine in New York City.

Client:

The Jorge Posada Foundation

Castaneda Sangria: Cost Plus World Market

Project Description:

Castenda Sangria is a private label for Cost Plus World Market. I worked on the government paperwork required to sell this product. Under the TTB, this product falls under the “Wine Specialty Product” category. Also, I completed the state-by-state registration paperwork and licensing paperwork required to sell this product at Cost Plus World Market.

Tinto Sangria: Cost Plus World Market

Project Description:

Castenda Sangria is a private label for Cost Plus World Market. I worked on the government paperwork required to sell this product. Under the TTB, this product falls under the “Wine Specialty Product” category. Also, I completed the state-by-state registration paperwork and licensing paperwork required to sell this product at Cost Plus World Market.

Ed Hardy Beer

Project Description:

I designed the bottles and the beer cans for Ed Hardy. Also, I designed the six-pack packaging along with the cartons.

Also, I was in charge of the compliance paperwork required to sell this product in the United States.

Client:

Christian Audigier Brand Management

Ed Hardy Beer Cans: Premium and Light

Project Description:

I designed the Ed Hardy Beer can packaging for the Premium and Light. Also, I was in charge of the compliance paperwork required to sell the Ed Hardy beer in the United States: Federal and State compliance.

I have included 3-D Interactive Models of my beer can packaging in Adobe Dimensions. Please click on a red button to continue.

Ed Hardy Beer: WSWA Event Marketing

For the promotion of Ed Hardy Beer, Adam Saaks made an appearance at the Wine and Spirits Wholesalers of America conference. Saaks is known for his T-Shirt cutting (or modifications) that are done in-person and impromptu. At the Ed Hardy Beer promotional booth, Saaks cut Ed Hardy t-shirts on the spot while adding his own finesse. The women wearing Ed Hardy ended up with personalized Ed Hardy t-shirts from Saaks.

Ed Hardy Sparkling Tequila

Project Description:

Luneau USA and Iconix have decided to release Ed Hardy Sparkling Tequilia for 2021, a low-calorie alcoholic drink to compete and capitalize on the booming popularity of Superbird, Onda, and White Claw. I designed can and box mockups of the Ed Hardy Sparkling Tequila.

Client:

Iconix and Don Ed Hardy

Ed Hardy Tequila Cans: Version 2

Project Description:

I designed the Ed Hardy Beer can packaging for the Premium and Light. Also, I was in charge of the compliance paperwork required to sell the Ed Hardy beer in the United States: Federal and State compliance.

I have included 3-D Interactive Models of my beer can packaging in Adobe Dimensions. Please click on a red button to continue.

Ed Hardy Sangria: Panther "Mick" Theme

Project Description:

The Ed Hardy Sangria bottles feature the "Mick" Jagger inspired tattoo by Don Ed Hardy. I designed the red and white sangria labels and boxes. Also, I completed the lab paperwork at the TTB in order to get the sangria products approved in the United States.

Client:

Iconix and Don Ed Hardy

EdHardyWines.com - ECommerce Site

Project Description:

The Ed Hardy Sangria Facebook page features consumers who are fanatical about Ed Hardy Sangria. The Ed Hardy Sangria followers are always asking “where do I find Ed Hardy Sangria?” To meet this demand, the new EdHardyWines.com is optimized for E-Commerce, powered by Shopify. All Ed Hardy Sangria orders are fulfilled at the Bev Max warehouse in Stamford, CT.

Ed Hardy Spiced Rum

Project Description:

I was responsible for the design of the Ed Hardy Spiced Rum label ( minis, 750ml, and 1.5 L ), the carton, and the web site.

Also, I was in charge of the compliance paperwork required to sell this product in the United States.

Client:

Iconix/Don Ed Hardy

Ed Hardy Wines: Moscato, Part 1

Project Description:

I designed the Ed Hardy Moscato packaging: label, box, and overall packaging. I have included version one and version two of the Ed Hardy Moscato label. The first version features a blue background, and the second version includes a gold border

Client:

Iconix/Don Ed Hardy

Ed Hardy Wines

Project Description:

I assisted the Christian Audigier Brand Management Group (under Audigier’s company at the time, not Iconix) to design Ed Hardy Wines. I designed the labels, Ed Hardy Wines Web Site, and promotional materials, such as magazine and truck ads.

Client:

Christian Audigier

Ed Hardy Wines: Diamond Rose, Part 3

Project Description:

I designed the Ed Hardy Diamond Rose packaging for the front, back, and neck labels. Also, I designed the Ed Hardy Diamond Rose box. The Ed Hardy Diamond features a bright coral color with cherry and raspberry aromas.

Client:

Iconix/Don Ed Hardy

Ed Hardy Wines Event Marketing

Project Description:

At the Mohegan Sun Wine And Food Fest of 2013, Luneau USA hosted a Don Ed Hardy meet-and-greet, where he signed t-shirts, greeted fans, and promoted his collection of wines.

At the wine tasting, the Luneau USA sales team and Don Ed Hardy promoted the Ed Hardy Red Sangria, Ed Hardy Lambrusco, and Ed Hardy Moscato.

Jules Loren Blue: In-House Brand

Project Description:

I designed the packaging for the Jules Loren Blue, a Wine Specialty Product. Jules Loren Blue consists of “Grape Wine With Natural Flavors And Certified Color.” The Jules Loren Blue was produced and designed to compete, and to capitalize on the success of Luc Belaire. I was responsible for the Jules Loren paperwork at the TTB, and the overall design process.

Jules Loren Rose: In-House Brand

Project Description:

I designed the Jules Loren White and Jules Loren Rose packaging: the labels and outside cartons. The Jules Loren is a “refresh” of the Bertier wines from years ago. Each bottle features a metallic neck, and a label with a glossy finish. Jules Loren Rose is a beautiful pink-hued sparkling wine with delicate aromas of strawberry and raspberry.

Jules Loren White: In-House Brand

Project Description:

The Jules Loren White Sparkling is one of the in-house sparkling wines from Luneau USA.

There are two line extentions for Jules Loren: Rose and Blue. I designed all three of the Jules Loren products.

There is 750ml version and a miniture version of the Jules Loren White.

LuneauUSA.com: PHP Development

Project Description:

I designed and coded the web site and app for LuneauUSA.com. This web site features the wine portfolio for the wine import company Luneau USA Inc. The web site is designed for the general public and the Luneau sales force. LuneauUSA.com includes a desktop version and web app version that can be used on iPhones (and Android devices).

Luneau USA: Mobile Development

Project Description:

The web app was created with the JQuery Mobile framework, PHP, mySQL. The main menu on the app can be accessed by swiping left or right. The images and tasting notes are fetched from a custom database. This web app emulates the behavior of a native application written in Objective C (animation, swipe, and touch effects).

When a vistor views LuneauUSA.com on a mobile device, such as an iphone or ipod, the visitor is redirected to the mobile version of the web site.

LuneauUSA.com: IPhone App

LuneauUSA.com: IPad App

Project Description:

For the Ipad version of LuneauUSA.com, I used the javascript framework called “SimpleSplitView” along with Jquery Mobile, PHP and mySQL.

The Ipad app is based on HTML, CSS, and Javascript. This app emulates how a native Objective C app reacts, but with open source web technologies in mobile Safari, especially with animations and swipes.

LuneauUSA.com: IPad App

LuneauUSA.com: Log-In System

Project Description:

There is log in section for the national sales manager, where the private wine labels for distributors are posted, and where price postings are listed for particular markets. PHP user sessions are used in this portion of the web site. I wrote queries in MySql to display price ranges for individual wines.

Michel Lelu Muscadet

I designed the Michel Lelu, Michel The Wolf, Muscadet label for Michel Haury, who owns Chateau La Grange Clinet, a small winery in Bordeaux, and Luneau USA Inc, small wine importer in Westport, Connecticut.

Concentrated flavors of green apple and pear are elevated by bracing minerality. A stellar wine for seafood pairing.

Client: Michel Haury, winemaker

Pacific Edge Cabernet Sauvignon & Merlot

Pacific Edge is a brand that Luneau USA currently owns, named after our bonded winery in San Miguel, California. Because of the high Euro to Dollar exchange rate (at the time), Luneau USA decided to produce this Cabernet Sauvignon in California. As a result, Luneau USA was able to produce an economical wine. Overall, the purpose of Pacific Edge was to supply an inexpensive, but high quality, wine to consumers.

Palace Production Internship

I worked in two divisions at Palace Digital Studios: Rabbit Ears and Palace Digital Productions. Palace Digital Studios is a post production companay in South Norwalk, CT. Rabbit Ears is the children book division of Palace, specializing in publishing Brothers Grimm adaptation books with audio CDs featuring celebrity voiceovers.

Internship At The Palace Digital Studios in South Norwalk, CT - Fall of 2004 - Academic Credit Through Sacred Heart University

Post-Production at the Palace

During my internship, I assisted the in-house graphic artist with the restoratoin of old book plates, using chemicals to separate acetate sheets that had to be scanned and retouched with a Macintosh computer.

Also, I assisted the secretary with inbound and outbound calls. I helped with moving boxes, and taking food orders from editors in the video editing suites. And, I did the occausional coffee run as production assistant intern.

Post-Production at the Palace

The second part of my internship involved learning about video production. The in-house client at Palace Digital Studios is the Outdoor Life Network. I observed and assisted the crew of The Road to Tour, a weekly television program about Le Tour de France featured on the Outdoor Life Network. My additional duties included helping the secretary staff sort and organize the Palace tape library. Also, I assisted the Director of Engineering with video and audio equipment. I would spend additional time in the video editing suites learning about production development.

Production Assistant at Life Shirt Shoot

Two Part Assignment: Production: a) Help the production crew with the shoot at the Fairfield Fire Department Training Center in Fairfield, Connecticut. Be responsible for getting signed releases from firefighter, protecting equipment, organzing tapes, logging footage. Post-Production: b) Retrieve selected shots from the footage taken at the shoot (ie. man in hazmat suit, etc).

The producer was Scott Bryce. The client for the Video News Release was Andrew Bahar, Vivometrics executive.

Patti LaBelle’s Good Life Wine

Patti Labelle is American singer, actress, entrepreneur, and renowned cook. Patti Labelle has written many cooking books, and has a popular cooking show on network TV. Ms. Labelle has managed to sell a variety of pies by promoting them on her cooking show, and having an exclusive partnership with Walmart. The goal of the “Good Life” private label is to sell Ms. Labelle’s licensed products, and wine through her media and retail network.

Playboy: Version 1

Project Description:

I worked on the concept art with the Playboy graphic design team. Originally, Playboy wanted to license their brand to wine labels. Playboy was repositioning themselves as a “lifestyle brand.” The labels were purposely covered, and left to the consumer's imagination. ;)

Client:

Playboy

Playboy: Left To The Imagination Labels, Ver 2

Project Description:

I worked on the concept art with the Playboy marketing team. Originally, Playboy wanted to license their brand to wine labels. Playboy was repositioning themselves as a “lifestyle brand.” The labels were purposely covered, and left to the consumer's imagination. This is version 2.

Client:

Playboy

Reserve Maison Nicolas: Part One

The Nicolas wines labels are based on the iconic Nicolas French stores, which are often ubiquitous, and a staple of modern Paris life. These stores feature a red exterior, and often found in retail districts.

I designed the Reserve Maison Nicolas labels and Nectar label that fall under the Nicolas brand.

Client: Castel Group

Reserve Maison Nicolas: Part One

Nectar is the mascot of Nicolas Wines. The famous cartoonist Dransy designed Nectar to promote the Nicolas shops in France. The first Nicolas posters date from the 1920s and have remained a popular example of vintage advertising. Nectar is a fictional delivery man for Nicolas stores, depicted carrying many wine bottles at once. I designed the Nectar label for the Nicolas store anniversary.

Client: Castel Group

Reserve Maison Nicolas: Part 2

Reserve Maison Nicolas is flagship brand from the Castel Group. “Nicolas” is a high quality inexpensive wine. For this project, I redesigned the labels for Reserve Maison Nicolas. Every few year the Nicolas brand is refreshed. I designed the labels, boxes, and case cards (the final slide.)

Client:
Castel Group

Anthony Rodia

Project Description:

Luneau USA is working with Anthony Rodia, the upcoming comic who is known his zany characters, Uncle Vinny and Zia Lucia.

Known for his Italian-centric humor and charm, Rodia’s popularity has reached a meteoric rise on YouTube, with over one millions followers across all social media platforms, and the subscriber count keeps growing.

Sacred Heart University: Communications And Media Studies Program

I majored in Media Studies, B.A., at Sacred Heart University. The Communications and Media Studies program included classes on advertising/marketing, graphic design, journalism, video production, and film/cultural theory. I included assignments from my Public Relations and Advertising class, and Intro to Video Production. Undergrad Coursework

Public Relations And Advertising: M.A.D.D. Public Service Announcement

In my Public Relations and Advertising course, we had to put together a public service announcement video for M.A.D.D., Mothers Against Drunk Driving. The instructor assigned us in groups. We created our own mock public relations firm called “Screaming Chameleons.” For this assignment, we had to write, shoot, and edit a short piece to educate the youth about the dangers of drinking and driving.

Intro To Video Production Class:
Producing A Short Film

For Introduction to Video Production, I had to product a short film. Each student had to write, shoot, and edit his or her short. In the process, I learned how to use Final Cut Pro, Apple Motion, and Soundtrack Pro. Professor Greg Golda assisted me with the shoot. I casted students from Sacred Heart University, and I casted the rest if the crew from New England Casting and the Connecticut Film Office.

Encouraging Edgy Moves on the Dance Floor: PepsiCo Hosts Krumping Dance Competition, A Positive Event For Inner City Kids

Los Angeles - PepsiCO will introduce the first Pepsi Edge krumping dance competition. Krumping is an underground dance movement, which incorporates aggressive free style dances, costumes, and face paint. The participants in the competitions will have their fact painted with the Pepsi twirl, and the dance floor will be a larger Pepsi twirl. At this krumping dance competition, PepsiCO plans to launch its newest soft drink, Pepsi Edge, a blend of diet Pepsi and the original Pepsi.

The judges of the competitions will be hip op artists Missy Eliot and Black Eyed Peas. The winners with the edgiest dance movements will receive free cases of Pepsi Edge. PepsiCo plans to host more krumping dance events because this dance form is a positive activity for inner city kids. There are more children turning to krumping instead of gang violence and drugs. With these dance competitions, PepsiCO wants inner city children to know that they can have the winning edge in life.

Sidewise Point Of Sale

I designed the Sidewise Boxes for the Pinot Noir and Rose. (loosely based on the popular wine movie Sidewise :-) The Sidewise Pinot Noir packaging consist of a case card, decorative box, and shelf talker. I included two 3d samples of the Sidewise boxes. The designed the text for Sidewise luggage strap. The final design is a Sidewise label with metropolitan theme.

Straphanger Cabernet Sauvignon

Project Description:

Straphanger is an in-house brand developed and promoted by Luneau USA. Straphanger refers to a rider who used to grab onto an overhead “strap” while commuting in the early 1900s. The label is vintage, but with a modern look. Luneau USA Inc put together a railroad campaign, promoting the wines on the Long Island and New Haven lines.

Whole Foods Private Wine Labels

Project Description:

I worked on the Paul Valmer and Diflora labels for Whole Foods. These brands are private wine labels under the "365" everyday value logo. The concept behind Paul Valmer and Diflora brands is to supply a high quality and inexpensive wines to the customer.

Client:

Whole Foods Market

Whole Foods Holiday Top Ten Ad

I made a commercial for the Whole Foods internal network for Roger d’Anoia, one of Luneau’s private wine labels. I edited the footage in Final Cut Pro, Apple Motion, and Apple Soundtrack. I wrote the monologue, and Kathy Slinsky, my coworker, did the voice over. The still shot and animations were created in Apple Motion. I used existing footage from the Italian supplier. Roger d’Anoia was featured in Whole Food’s Holiday Top Ten Program.

Client:

Whole Foods Market

Bon Ami Sparkling Wines

Project Description:

The Bon Ami Sparkling White and Rose are private labels for Whole Foods. I collaborated with Doug Bell and Devon Broglie, the national wine buyers at Whole Foods. The purpose of this project was to create a new sparkling wine collection for Whole Foods. Under the guidance of the Whole Foods wine buyers, I narrowed down the design with a series of art boards and mockups.

Bon Ami Rose: Holiday Top 15 Wines

For Gifting, Hosting, And Toasting:

Plucked from the high altitudes of France, the red fruits of this sparkler lead the way with pronounced strawberry and raspberry notes.

Pair with charcuterie, Parmesan cheese, steamed crab, shrimp and grits, pate`, pizza, shrimp cocktail, fresh fruit and pastries

Diflora: 365 Private Wine Labels

Project Description:

I worked on the Diflora Moscato and Diflora Pinot Grigio label designs for the Amazon-Whole-Foods Market brand. The Diflora brand is a private wine label under the "365" everyday value logo. The wines under the Diflora brand are high quality and affordable.

Client:

Amazon & Whole Foods